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Establishing a Web site for yourself can be one of the most important business moves you make. Because of the enormous potential and significant investment involved, it is essential that you make this move carefully, and it is essential to grasp what all is involved.
Web sites, with their nearly universal reach and highly interactive nature, present opportunities that are not available through other means. Through Web sites, organizations can increase revenues, decrease costs and build tighter relationships with their customers, employees, and business partners. There are almost 1 billion sites on the Internet.
But Web sites can require substantial investments to create and maintain. In the international arena, web site spending by companies ranges from $15,000 for small companies to more than $1 million for large companies. In India too, costs range from as paltry as Rs. 5,000 to as exorbitant as Rs. 50,00,000. Whether you are considering a Web site for the Internet or your Intranet, it's important that you plan and implement it carefully. Only in this way will you realize the full potential of your site and gain a handsome return on your investment.
Planning and building a Web site requires expertise in a wide variety of new areas, including Web technologies, the unique aspects of the Web as a medium and the cyber world resources available, such as Web search engines and Web advertising, to help you generate traffic to your site. To get on the Web quickly, without sacrificing the effectiveness or quality of your Web site, you may want to seek assistance from outside organizations that specialize in Web planning, deployment, and refinement. And here is where entities like Designdon.com pitches in.
Web technology makes possible exciting new business models for marketing, communications, commerce, publishing, advertising, client/server applications, telephony, business-process optimization, entertainment, and eventually broadcasting. With a Web site, an organization can reach a worldwide audience of literally millions of people, quickly and effectively. Because the Web is interactive, it can custom-tailor the information it delivers to each person for maximum impact. That's why organizations and individuals are implementing Web sites and the growth of the online community is at an astonishing high pace. |
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